Seo Services
Elevate Your eCommerce Success with Expert SEO Services
What's included in eCommerce SEO services?
We’re a leading WordPress SEO company offering the following services:
- Custom eCommerce SEO Strategy
- Technical Website Analysis
- eCommerce Keyword Research
- eCommerce Website Speed Optimization
- Complete eCommerce SEO Audit
- eCommerce Content Strategy
- Internal Link Building
- Category Optimization
- Product Page Optimization
- Conversion Optimization (CRO)
- External Link Building
- SEO Reporting & eCommerce Focused Stats
Our Partners
Best for you
With an in-house team of SEOs, content writers, developers and designers, we're the #1 eCommerce SEO agency for a reason.
Marketing your eCommerce website through SEO (search engine optimization) is just as important as the way your website looks and functions. SEO, when done correctly, has a significant positive impact on organic search visibility and online sales. With that being said, it’s important to choose a professional SEO agency that understands the nuances of search engine algorithms and is experienced in providing tangible results.
Need game-changing SEO results for your eCommerce website? Over the last 20+ years, we’ve managed hundreds of eCommerce SEO campaigns, growing online sales month-over-month and can do the same for you.
OuterBox tracks the latest SEO trends so that you don't have to. We combine this knowledge with the experience gained from working with our other clients, allowing us to implement proven strategies on your website. OuterBox makes informed decisions while our competitors make educated guesses. Which sounds better to you?
Live Ecommerce SEO
Client Success
1525% Increase in Organic Keyword
Live Ecommerce SEO
Client Success
344% Increase in Organic Traffic
analysis
Get Free eCommerce Seo Analysis?
We're the Last eCommerce SEO Agency You'll Ever Need
Through our SEO reporting platform, your business will have the ability to view interactive monthly SEO reports that highlight statistics, tasks completed, and upcoming tasks planned. You’ll even see which SEO strategists, content writers, SEO consultants, and OuterBox team members were involved in completing each task. No longer will you be left in the dark wondering what’s happening with your SEO campaign or what the plan is for the future.
SEO Tips for Ranking Your eCommerce Website at the Top of Google
Here are some tips to increase online sales and rank your eCommerce business at the top of Google and other search engines.
Keyword Research for Product Pages: Understanding what keywords your customers are using when they search for products is crucial. Take time to research the keywords for each product and use them in your product descriptions, titles, and meta descriptions. Long-tail keywords can often bring in high-quality traffic as they’re more specific and usually have less competition and higher quality traffic will results in above-average conversion rate. If you already have product pages live, use Google Search Console to review the terms that are driving impressions for your product page and optimize the page for these terms.
Optimize Product Descriptions: Avoid using the manufacturer’s generic description for the products. Write unique, keyword-rich product descriptions to improve search engine visibility and differentiate your site from the competition. These unique descriptions also provide added value for the customers, offering more detail and context about the product. Unique content is an important part of Google EEAT score (Experience, Expertise, Authoritativeness, and Trustworthiness).
Use Schema Markup: Schema markup helps search engines understand the content on your website better, which can lead to richer search results. Implementing product schema, for example, can allow you to show ratings, prices, and availability directly in the search results.
Improve Site Speed: Website loading speed is a crucial factor in both SEO and user experience. A slow site can lead to higher bounce rates. Optimize your images, leverage browser caching, and minimize the use of heavy scripts where possible to speed up your site.
Mobile Optimization: Ensure your eCommerce site is fully optimized for mobile. With more people now shopping from their mobile devices, a mobile-friendly site is a must. Not only will this improve the user experience, but it will also boost your SEO, as mobile-friendliness is a ranking factor.
Optimize Images: Product images should not only be high-quality but also SEO-friendly. Use descriptive file names and ALT tags with relevant keywords. Compress images to reduce their size and thus, improve page loading speed.
Use User Reviews to Your Advantage: Customer reviews can help improve your SEO. Encourage your customers to leave reviews on your products. The unique content in reviews can make product pages more dynamic and give you more chances to rank for long-tail keywords.
Site Structure and
Navigation: An intuitive, easy-to-follow site structure can improve the user experience and make it easier for search engines to crawl your website. Ideally, any product should be accessible within three clicks from the homepage.
Create Valuable Content: Regularly publish high-quality, relevant content to your eCommerce site. This could be in the form of blog posts, articles, buying guides, how-to videos, etc., centered around your products or related topics. This will help you rank for more keywords, attract backlinks, and provide value to your customers.
What’s included in eCommerce SEO Services?
OuterBox develops highly successful eCommerce SEO campaigns, regardless of your online stores platform. As an eCommerce-focused agency our clients benefit from our in-house team and wealth of knowledge in placing eCommerce websites at the top of Google and other major search engines for very competitive keywords.
- Custom eCommerce SEO Strategy
Compile a list of highly-searched keywords based on search volume to target in your SEO campaign. Our keywords lists are created by utilizing our comprehensive keyword tools and SEO industry knowledge.
- Technical Website Analysis
We’ll perform a complete review of your eCommerce website and code looking for SEO issues such as duplicate titles, missing ALT tags, 404 errors, and other technical on-page SEO elements.
- eCommerce Keyword Research
Compile a list of highly-searched keywords based on search volume to target by utilizing our comprehensive keyword tools and SEO industry knowledge.
- eCommerce Website Speed Optimization
Optimizing the speed of your eCommerce website is an important part of your SEO campaign. We’ll make sure your website provides a positive user experience while receiving high Core Web Vital scores in Google Search Console.
- Complete eCommerce SEO Audit
A deep-dive audit of the complete website, including content, backlink profile and more will be performed.
- eCommerce Content Strategy
Our team will optimize current content and plan the ongoing development of new relevant content. Through research we’ll create an ongoing content calendar, aligning your team and ours.
- Internal Link Building
Proper linking of content from one page to another within your website is essential. We’ll develop quality content that internet users want to link to that will prove to be a successful link building campaign, driving natural backlinks. This includes cross-linking between categories, products, blog posts, and more.
- Category Optimization
Category pages are usually the top drivers of organic traffic for eCommerce websites. Using proven category page optimization methods, we’ll set up your categories for organic success.
- Product Page Optimization
When customers are searching for a specific product it’s imperative you’re found. While individual product keywords have lower search volumes, they deliver much higher conversion rates.
- Conversion Optimization (CRO)
We’ll implement modifications to the website to improve your eCommerce conversion rate and overall website usability. Advanced AB is performed using multiple conversion optimization platforms and software.
- External Link Building
Our content strategist will help you build great content that other websites want to link to.
SEO Reporting & eCommerce Focused Stats
A detailed monthly report of all tasks completed and eCommerce SEO metrics is delivered to you each month.
eCommerce SEO FAQS
Ecommerce SEO services are a set of practices, techniques and strategies aimed at optimizing an eCommerce website to improve its visibility and ranking on search engines such as Google, thereby driving more organic traffic and increasing online sales and revenue. This is done by optimizing various elements of the website, such as the website structure, content, keywords, images, and meta descriptions, to make it more search engine friendly and appealing to potential customers.
If you own an eCommerce website, being on the first page of Google for your most important keywords isn’t an option – It’s mandatory.
Think of it this way: A website is essentially an interactive multimedia advertisement for your business. Before that advertisement can be effective, you have to send it out. By implementing SEO strategies and tactics on your website, you make it easy for web surfers to find your site and see what your business has to offer. An outstanding website is great to have, but potential customers must be able to find it easily! Learn more about how search engines and SEO work:
Your eCommerce website is much different than a typical website. You have a web of content from informational pages to products and categories. Optimizing each of these sections and connecting them together in a logical way (i.e., one that “pleases” search engine algorithms) is extremely important for the success of any eCommerce SEO campaign. With hundreds of eCommerce search marketing clients, we have the ability to look at what has worked for them and apply the same strategies to your website. Don’t fall for an SEO company that will be learning how to optimize your online store “on the fly” while on the job.
There are many ways we work to boost your organic rankings. First, we must research your market to develop an appropriate eCommerce SEO strategy. We work to find the best keywords for your business and use these keywords in the sections of your website most viewed by search engines. We also build the infrastructure of your website in a way that helps search engines easily detect and list all of your pages. We’ll also work with you to create web partners. Relevant websites that link back to your website bring your site’s credibility up. For more information, contact us for a free estimate.
